When buying a new processor, what’s the first thing to look for? Price? Performance? Frames per Second? The Box? Intel’s new brand tie-in with Marvel’s Avengers now seems official, according to the @IntelGraphics twitter handle. With the new special edition processors, users can look forward to a brightly painted box. Yes, that’s pretty much it. Oooh, shiny shiny.

Leaks have suggested that these new boxed processors will carry new versions of Intel’s overclockable Comet Lake processors, such as the Core i9-10900K which will become new Core i9-10900KA models in Intel's database, however we are waiting on confirmation from Intel. 

If this ends up being a success for Intel, no doubt it will set a precedent for future processor tie-ins. It is unclear if this arrangement involves Intel licensing the Marvel brand, or Marvel is paying Intel for co-branding ahead of Marvel's new videogame, the Marvel Avengers, set to launch on September 4th for Xbox, Playstation, and PC. There have also been suggestions that these processors may also carry codes to download extras for the game, perhaps skins or such, but again this has not been confirmed, nor is it clear that the game has any special Intel-specific acceleration for better gameplay. Imagine if the game detects the CPU string as '10900KA' and offers different abilites or modes - that would certainly interesting as to the mods that would appear to get around that restriction.

Pricing and availability are currently unknown, although we're expecting more details come September 4th.

Source: Intel Gaming on Twitter

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  • Spunjji - Wednesday, August 19, 2020 - link

    We won't find it, yes, but nobody said we would. 🤦‍♂️ At least read the post you're replying to.
  • Great_Scott - Saturday, August 15, 2020 - link

    EDIT: Intel does make some decent gaming CPUs... but you can't find them to buy them. That's another issue.
  • Sttm - Sunday, August 16, 2020 - link

    Sure, in some situations where you are going for max framerate at low resolution Id agree against Zen 2. Yet Zen 3 is right around the corner and I dont see Intel retaining even that.
  • PeachNCream - Friday, August 14, 2020 - link

    We at least know that Intel has no policy against using drugs on the job.
  • 69369369 - Saturday, August 15, 2020 - link

    The 'K' in 10900K stands for Ketamine.
  • webdoctors - Friday, August 14, 2020 - link

  • TEAMSWITCHER - Friday, August 14, 2020 - link

    For some weird reason, this kinda stuff doesn't bother me. This is just someone at Intel having some fun. I have the 9900K dodecahedron packaging and I love that too.
  • PeachNCream - Sunday, August 16, 2020 - link

    I guess that makes one of you. :) In all seriousness though, it is just a box so as long as the price is competitive and the performance is okay, it really doesn't matter that much. I think most of us are just surprised that Intel is using a superhero partnership thing given how deeply unpopular superheroes in general with anyone but tween boys and the occasional, exceptionally strange adult male fan. I mean we're talking about a niche product (a retail boxed CPU) appealing to a niche subgroup within that (superhero fans). What are the odds that one of those fans is an adult and has enough income to invest in a processor or can convince his elderly parent to make the purchase for him as a gift? Honestly, if that were my son, I'd throw him out on his worthless butt and tell him to get his stinky 35 year old self a job instead of crusting up my basement with his obesity and lack of interest in finding paid work other than driving once in a while for Uber while dreaming of playing video games "professionally." It might be the wakeup call his RGB-festooned worthless self needs to sell the kiddie comics and actually enter adulthood.
  • Spunjji - Monday, August 17, 2020 - link

    Wow, you really found a hole and filled it with some pigeon here 😅
  • mobutu - Saturday, August 15, 2020 - link

    what a retarded idea

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