Consumer Cloud

You’ve made it this far and you’re thinking “but what about Google Drive/OneDrive/Dropbox/etc?”

Consumer Cloud as I’ll call it is changing the way we store data. Everyone now has access to cloud storage, and often quite a bit of storage for free. Is this not a backup?

The answer is – maybe.

Consumer Cloud is less about backup, and more about synchronization. The goal is to keep all of your files available on all of your devices. It’s not really a true backup. For instance, if I delete a file from OneDrive on the web, the next time my PC syncs up with OneDrive it also deletes the local copy. If you were using your cloud storage as backup, you may be in trouble. Luckily in the case of OneDrive, it has a recycle bin feature which allows the restore of any deleted files, but only for a maximum of thirty days.

Google Drive includes versioning, and again keeps a history for 30 days. But if a file is deleted and no longer in the Trash folder, it’s gone.

Dropbox also has versioning, so you can go back to the previous version or restore any file for thirty days as well, and optionally with the Packrat feature added on allows unlimited versioning and deletion recovery. Packrat is only available with Dropbox Pro, and is an additional $3.99/month or $39 per year on top of the Pro pricing.

Consumer Cloud Offerings
  OneDrive Google Drive iCloud DropBox Box Amazon Cloud Drive
Free Storage 7 GB 15 GB 5 GB 2 GB 10 GB 5 GB
Paid Storage (USD/year) 50 GB - $25
100 GB / $50
200 GB / $100
100 GB - $24
1 TB / $120
10 TB / $1200
20 TB / $2400
30 TB / $3600
10 GB / $20
20 GB / $40
50 GB / $100
100 GB / $99
200 GB / $199
500 GB / $499
100 GB / $120 20 GB / $10
50 GB / $25
100 GB / $50
200 GB / $100
500 GB / $250
1 TB / $500
Versioning Office files (30 days) Yes (30 days) No Yes (30 days)
Unlimited with PackRat addon
No (Personal Tier) No
File Restore Yes (30 days) Yes (30 days) No Yes (30 days)
Unlimited with PackRat addon
Yes (30 days) Yes
Operating System Support Windows
OS X
Android
iOS
Xbox
Windows Phone
Windows
OS X
Chrome OS
Android
iOS
Windows
OS X
iOS
Windows
OS X
Linux
Android
iOS
BlackBerry
Kindle Fire
Windows
OS X
Android
iOS
Windows Phone
BlackBerry
Windows
OS X
Android
iOS
Kindle Fire

So other than Dropbox with the PackRat addlon, which frankly is too expensive, Consumer Cloud is not as good as a dedicated backup system, though it is miles better than no backup at all. With Consumer Cloud, you lose control over the retention period for your files, and thirty days is not a huge window. If paired with a local backup using the built-in utilities, it could work very well. Just be sure that you sync your entire cloud folder to your PC that is performing the backups to gain a local backup of your cloud drive. Also, you have to make sure that you actually store all of your files in these cloud drives in order to get the offsite storage.

What I Do

Hopefully by now, you’ve given backup a good amount of thought. Maybe you already do some local backups, or subscribe to a cloud backup service; but what about how I backup my devices? In the interests of not looking like a hypocrite, it's likely best to detail what I currently use:

Right now in our household, we have a desktop, two laptops, and a HTPC. To backup and manage all of these devices, I have invested in a home server which is running the now defunct Windows Home Server 2011 operating system.

WHS 2011 offers many of the same features as Windows Server Essentials 2012, but at a much lower price point. Though missing some of the new functionality such as Storage Spaces, it still has Server Backup, Server folders, and Client Computer backup.

My home server is a HP MediaSmart EX485 – a lowly single core Celeron with 2 GB of RAM. Though it has four drive bays, I’m currently only using two of them. Two WD Black 2 TB drives provide the storage, which is plenty for me. One drive has the OS partition (60 GB), and the share partition (1800 GB) and the second drive is for Server Backup.

We utilize the server shares for our data – documents, pictures, music, videos, and general file storage.

The Server Backup feature does a complete backup of everything on the server to the backup drive. If the main drive were ever to fail, the secondary drive has a copy of everything.

The WHS connector program is installed on all client computers which allows them to be backed up with the Client Computer Backup which is the same incremental image based backup system as Windows Server Essentials 2012.

For offsite storage of important data, I use the Cloudberry plugin for WHS 2011 which then backs up folders I have selected to Amazon S3 Reduced Redundancy Storage. My S3 storage is right now sitting at around 120 GB.

The initial setup cost was higher than a run of the mill NAS, but at the time it wasn’t significantly higher than a four bay NAS. Ongoing costs are very low, with my S3 account being billed around $2.50 per month with the recent S3 price cuts.

It’s a great solution, and the Client Computer Backups have saved me several times already with the loss of a drive in my HTPC and our Alienware laptop being wiped by Dell when it was sent in for a screen replacement.

Oh yeah – it’s also a fantastic file server. I regularly hit 900+ Mbps transfer speeds over my wired LAN.

Complete Backup Solutions Final Words
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  • jimhsu - Thursday, May 22, 2014 - link

    Availability, capacity, cost: pick two. Sounds like (for a business) that you need an enterprise-grade solution, and if you need next-day availability, crashplan won't be able to deliver that. Crashplan does offer initial drive seeding and backup-to-door: however those also take a week. If a single day of downtime is unacceptable, you probably need something in-house combined with professional services that offer overnight rush delivery -- and that's $$$.
  • dstarr3 - Wednesday, May 21, 2014 - link

    I took a much simpler approach. I have a hard drive which is just a clone of my entire computer, and I keep it in my desk at work. Once a week, I bring it home, run error checks, and do another clone onto the disk, take it back to work the next morning. I also have a local backup disk for files, a portable hard drive. The benefit is that one of my backups is off-site, and both of the backups are never plugged in during non-use, so there's no threat of power surges killing the drives. I'm only susceptible to fire or theft at this point, and that would have to happen to both my home and my work simultaneously to be a problem.
  • rooman - Wednesday, May 21, 2014 - link

    A drive at work is a good idea; an alternative (work isn't always an option) is to store the cloned drive in a safety deposit box which provides an extremely secure location. One probably wouldn't clone once a week, but once a quarter would protect against the worst case of total data loss.
  • dstarr3 - Wednesday, May 21, 2014 - link

    Yeah, I considered a safety deposit box, as well, but in some areas (like mine), it's bloody impossible to get one. haha
  • BeethovensCat - Saturday, May 24, 2014 - link

    I did the same - am using SyncToy between my internal data drives and FreeFileSync between my computer and two external HDDs. The external HDD is entirely encrypted with TrueCrypt. I have a couple of external HDDs that are copies of my data drives (leave Windows on C: alone). Then I just take a drive to work once a week or two. Daily syncs (why bother with a backup program, when one can use a sync program?) to an encrypted USB stick. Works well and with 2Tb of HDD costing around 100$ there is no excuse for not having a couple of those.
  • Kevin G - Wednesday, May 21, 2014 - link


    Overall an excellent article!

    Backups using Shadow Volumes should note some of its limitations: you'll need to have enough free disc space to store another copy of your largest file. For example, say you downloaded a 10 GB installed for a new game you'd need to have another 10 GB of free disk space for Window's Shadow volume to back it up. With the move to SSD's, this could be an issue in some cases.

    I do agree that RAID IS NOT A BACKUP but when backing up to a NAS, the NAS should be using RAID 1/5/6 etc. A paragraph on the introductory page does go into these points but I've always felt the need to discuss backup reliability in this context. It helps clear up potential questions like 'if RAID isn't a backup, why are you backing up to RAID storage?' The answer is in the same paragraph as RAID projects against disk failure. Just in my experience, I typically need to hammer in the idea of what 'what good is backing up to a hard drive if a hard drive dies?' as the case for RAID 1/5/6 on a NAS. This idea can be obtained from the context of the article but I've found this needs more emphasis in my experience.

    The issue of RAID disk failure leads into one topics that I've found missing: media reliability. The article mentions hard drives, USB sticks, optical and the cloud as targets for backup storage. (For consumer usage, I would say it is safe to omit tape but it still exists.) How long the media is stored and its ability to be retained over time does matter. This is more of a long term problem with USB and optical media as after several years, corruption can creep in. Hard drives of course can fail but typically they're in an active environment so that you'd know exactly when it failed. With RAID, it is possible to recover from failed media but once an optical disk rots or a USB flash stick is dead, the data on it is gone. This article does cover the media reliability of the cloud which is unique: you continually have to pay. Stop paying and you lose your backup data. There is one open question though with cloud backups as none have been around for a long time. Issues like outages are also possible with the cloud but so far many of the backup providers have been good in this regard.
  • ltcommanderdata - Wednesday, May 21, 2014 - link

    For the built-in backup options for Windows 7/8 and OS X is there a way to limit the size of the backup without having to partition such that multiple computers can backup to one drive without directly competing with each other for space?

    For Time Machine you mention that it'll automatically delay the scheduled backup if the backup location is unavailable. Does Windows 7/8 do the same? I'm thinking of laptops that are always out and about so hopefully they won't throw up distracting error prompts when the network store location is not available.
  • Brett Howse - Wednesday, May 21, 2014 - link

    I don't have any Windows 7 machines to test, so I can't answer that. Windows 8 has an offline cache though to which allows backups/restores when the device is disconnected:

    Advanced Settings in File History

    File History allows you to fine tune how it works including:
    Which target storage device is used
    How frequently files are checked and backed up
    How much space is used locally to cache backup versions of your files when the target backup device is disconnected
    How long backup files are retained
    Which folders in your libraries are excluded from backup
  • sepffuzzball - Wednesday, May 21, 2014 - link

    Have to say...I've been running Windows Server Essentials 2012 since I was sad about WHS going by the wayside, and I love it.

    I'm running it in a VM on my ESXi server, it backs up all my clients with no issues. Then the WSE backs that up to a different storage pool (Solaris/ZFS), and then that gets kicked off-site.

    Now I just need to find out a cheap solution to backup off-site the ~40TB worth of stuff on the file server (and then the upload speeds to actually back it up!).
  • coburn_c - Wednesday, May 21, 2014 - link

    I just lost 6TB to a failed RAID 5 array. Thank you Seagate/China. The RMA drives are malaysian, so maybe that gives hope. Anyway, you can talk backups all you want but backing up 6TB is neither time nor cost economical.

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